Koncept Institute for Digital Marketing

Advance Digital Markeing Program with AI

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    About Us

    About KIDM
    3 Months Learning + 1 Month Projects = Get Placed in 4 Months

    Welcome to KIDM

    Koncept Institute for Digital Marketing (KIDM) is a premier training institute dedicated to empowering individuals with cutting-edge digital skills. Our mission is to bridge the gap between academic learning and real-world industry demands.

    We offer comprehensive training programs curated by top industry professionals, ensuring our students are job-ready from day one. With a strong focus on practical learning, hands-on tools, and live projects, our approach equips learners with the skills needed to succeed in today’s digital landscape.

    Our experienced mentors, state-of-the-art infrastructure, and robust industry connections make KIDM the go-to destination for digital marketing education.

    Post-program Job Guarantee: Eligible students receive a minimum ₹3 LPA job offer upon successful completion. Join KIDM and take the fastest route from learning to placement in just 4 months!

    Learn More

    Our Courses

    Industry-relevant programs designed for your career success

    Digital Marketing

    Digital Marketing Mastery

    12 Weeks
    View Details
    ₹12,999
    Web Development

    Full Stack Web Development

    16 Weeks
    View Details
    ₹9,999
    Data Science

    Data Science & Analytics

    20 Weeks
    View Details
    ₹20,999
    View All Courses

    Program & Fee Structure
    Enrollment Contribution ₹1,59,000 /- Only
    (Pay and Secure a 3,00,000 P.A. Job)
    Placement Guarantee Protection Full Fee Return if No Job Post Program
    Learning Commitment Period 3 Months of Industry-Aligned Training
    Commute Expenses - Zero Offline / Online (Both Options Available)
    Hands-On Marketing Practice Real-World Simulations & Campaign Work
    Professional Skills Upliftment Enhanced Communication, Teamwork & Leadership Abilities

    Detailed Curriculum

    Month 2

    Search, Social & Strategy

    Mastering Online Visibility & Campaigns

    What you'll learn

    • SEM (Search Engine Marketing) – Google Ads basics, keyword targeting, ad copywriting, tracking CTR, CPC, Quality Score.
    • SEO (Search Engine Optimization) - On-page, off-page, and technical SEO fundamentals
    • Canva for Creatives - Designing posts, stories, banners, and brand kits.
    • Meta Ads (Facebook & Instagram) - Ads Manager setup, targeting, creative building.
    • Strategy & Social Media Marketing - Aligning campaigns with goals, planning content, boosting engagement.

    Tools to Practice

    Google Ads, Google Search Console, Ubersuggest, Yoast SEO, Canva Pro, Meta Ads Manager, Facebook Pixel, Hootsuite, Buffer, Trello

    Activities

    • Simulate a Google Ads campaign
    • Optimize a blog post for search ranking
    • Create a brand kit + 5 social media creatives
    • Create a simulated Facebook/Instagram ad campaign
    • Build a 30-day social media calendar
    PROJECT 1

    Instagram Reels Marketing

    Duration : 4 Hours (& 3 Days Research)

    Description: Conduct market research to identify and map a brand’s* target audience. You’ll create 3–5 detailed buyer personas with demographics, psychographics, pain points, and purchase triggers, to guide future campaigns.
    Research briefing & industry insights
    Data gathering via surveys and tools
    Persona creation in Canva
    Insights presentation to stakeholders
    Feedback incorporation for final personas
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    Hands-on Digital Marketing Training on Industry's Leading Tools

    "You'll learn key digital marketing tools for analysis and optimization—while mastering the approach that truly matters."

    gtmetrix
    google-trends
    google-tag
    WordPress-logotype-alternative
    google-page-
    Amazon_Ads_Horizontal_SquidInk
    flipkart_logo
    screaming-frog_logo
    Ahrefs-
    Logo_Google_Analytics.svg (1)
    Ubersuggest-Logo
    samrush
    Google_Search_Console.svg
    moz

    Digital Marketing Traning From Industry's Top Leaders

    Learn from industry practitioners with real-world experience

    Jane Miller

    Saket Kumar

    Jane Miller

    Atul Singh

    Jane Miller

    Nirav Mewar

    Jane Miller

    Satyendra Branwal

    Jane Miller

    Pranabir Pratap Singh

    Jane Miller

    Harkirat Singh

    View All Teachers

    Why Choose KIDM?

    Live international projects are an integral part of the course which makes the students industry ready. It assists them to step into the competitive world of information technology with confidence.

    100% placement guarantee

    Assured 100% placement support after course completion

    Option for scholarship

    Opportunity to earn merit-based scholarship for deserving candidates

    Live Project Exposure

    Hands-on experience on live projects and campaigns

    Workplace Excellence

    Opportunity to work with a professional team at par with the industry standards

    KIDM's Digital Marketing Certification Helps You to Get Hired

    Boost your career with KIDM's Digital Marketing Certification – gain in-demand skills and increase your chances of getting hired.

    About Koncept Institute of Digital Marketing's Training Program

    At Koncept Institute of Digital Marketing, our program is designed to make you jobready from Day 1, ensuring you stand out in the recruitment process with practical, industry-relevant expertise.

    Led by our Director with 15+ years of rich experience in digital marketing and media, the curriculum focuses on real-world skills that employers actually value — from performance marketing and SEO to analytics and client communication. This isn’t just about adding another line to your CV. It’s about preparing you to crack high-impact roles with starting CTC 3 LPA in leading brands, agencies, and startups.

    600+

    Students Trained & Certified

    Industry Leading Digital Marketing Program with Placement Guarantee Offered

    Students from Top 100 Colleges

    200+

    Working Professionals Certified

    Admission Process

    Our programs are built to help you upskill and land a job, not just collect a certificate.

    We focus on hands-on training through practical projects, real-world exposure, and expert guidance to ensure you're truly industry-ready from Day 1.

    01

    Apply on website

    Complete the application form to kickstart your journey

    02

    Talk to Expert

    A learning advisor will contact you to explore your objectives and suggest the best way ahead.

    03

    Enroll and Get Placed

    Secure your spot by completing the payment, your learning journey begins now!

    Eligibility Criteria

    Whether you're a college student, a fresher, or a working professional, our program is designed to help you upskill, get hired, or switch careers with confidenc

    College Students

    Looking to upskill early and build a strong foundation in digital marketing.

    Freshers

    Actively searching for a job, this program is one of the best ways to secure your first offer.

    Working Professionals

    Planning a career switch to digital marketing? This is your launchpad to land roles with packages starting from ₹3 LPA and beyond.

    Frequently Asked Questions

    Find answers to common questions about our programs

    Yes, we provide flexible payment options including installment plans and EMI options through our banking partners. Please contact our admission counselors for details.

    Upon successful completion of the course, you will receive a certificate from KIDM, which is recognized by industry partners

    Along with this, as part of our Digital Marketing program, you will also have the opportunity to earn additional certifications from Google, Meta, and HubSpot Academy after completing their respective assessments.

    We offer both online and offline learning options. You can choose the mode that suits you best. Our online classes are interactive with live sessions and recorded backups for review.

    This program comes with a Job Guarantee. From Day 1, we work closely with you on career readiness to ensure you secure your dream job, with a minimum package of 3 LPA for a full-time role

    In the rare case that you do not get placed, we will provide a 100% refund of the program fee.

    You can apply for this program if you are a college student, fresher, or working professional with a keen interest in the world of digital media and marketing

    There are no prerequisites, just a basic awareness of how the digital world works is enough. All our programs start from scratch and are designed in a way that ensures you can learn and complete them without any prior knowledge

    Contact Information

    • Address

      Aurora Waterfront 14th Floor GN 34/1, beside IEM Ashram Building, GN Block, Sector V, Bidhannagar, Kolkata, West Bengal 700091

    • Phone

      +91 898 122 9137 (Whatsapp Available)

    • Email

      info@thekidm.com

    Testimonials

    “I loved working with a real client and a live budget. The feedback from the industry expert was invaluable and significantly improved my campaign strategy.”

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    Ankit Kumar Media Buyer

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    Rajesh Patel Marketing Manager

    “I loved working with a real client and a live budget. The feedback from the industry expert was invaluable and significantly improved my campaign strategy.”

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    Pavankumar Kallagodi. Media Buyer

    “The Meta Ads project was an incredible learning experience. The hands-on campaign management gave me the confidence to apply for digital marketing roles with real-world experience.”

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    Priyanka Bhowmik Digital Marketing Specialist
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